Many blogs and websites try to hide their advertisements in corners or down at the bottom of the page. Let's think for a second, how does this help you? How is that any different from just not putting up ads in the first place? If readers aren't going to see your ads, how will you make money?
Your adsense ads should be part of your page, and in areas that will cause people to read them in search of whatever they happen to be looking for in the first place when they came to your site.
When you do move beyond adsense and put up links for specific products, go all out and make a short description page for the product or make a post or write a description beneath the ad or contact the product owner for graphics or do whatever you can think of to make the ad more visible for your audience. Don't just slap the ad in front of their faces, but actually give them a reason to click in the first place!
That being said, your ad should never interfere with readers getting to your content. I highly disagree with using in text ads that are automatically generated or pop ups that appear when mousing over a section of the site because they ruin the surfing experience of your users.
Showing posts with label Adsense Tips. Show all posts
Showing posts with label Adsense Tips. Show all posts
Monday, November 16, 2009
Sunday, November 15, 2009
The Importance of Moving Adsense Ads Around - Avoid Ad Blindness
There are several areas of your website which are considered 'hot spots' for advertisements such as affiliate programs or google adsense. These spots include the top left of your site, just under your title, the left hand side of your page, and between posts. Unfortuneately, users frequently develop ad blindless when viewing a website: they learn to ignore your ads because they know the location has no relevant information to them.
How to you avoid ad blindness? Move your ads around! That's right, change it up a bit and watch the increase in hits that you get on your google adsense or other ads. You should notice a sudden spike from users who normally would not view your ads but now are taking a glance at them since they are in a new location.
This has worked like a charm on my websites and I tend to do this about once a month to avoid causing a headache for my more frequent users.
How to you avoid ad blindness? Move your ads around! That's right, change it up a bit and watch the increase in hits that you get on your google adsense or other ads. You should notice a sudden spike from users who normally would not view your ads but now are taking a glance at them since they are in a new location.
This has worked like a charm on my websites and I tend to do this about once a month to avoid causing a headache for my more frequent users.
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